Next Thursday, H&M will officially debut several celebrity designs in the fight against AIDS.
Estelle, Katy Perry, Dita von Teese, Robyn and N.E.R.D are some of the A-listers who’ve signed on to help.
The project, called Fashion Against AIDS, is an awareness and fundraising project between H&M and the charity Designers Against AIDS (DAA),.
All the designs send a positive safe sex message to young men and women through the range of T-shirts, T-shirt dresses, vests and bodies, all carrying the celebrity designs.
“I’m happy to be involved with this campaign,” says Estelle. “I’ve seen the effects of what a dollar or pound can do for someone who doesn’t have access to medicines and even how it can help families affected by AIDS. Together we can raise protective awareness and money for a great cause.”
The Fashion Against AIDS apparel is only available in select stores, so be sure to do some homework before you head out.
I’ve got more pics!
