Reese Witherspoon launched her new fragrance, In Bloom, in Times Square yesterday.
The new scent, developed in partnership with Avon, is, according to the actress, “sensual, romantic, and alluring.”
Prices for the fragrance begin at $15 and go up to $59 (the price of the limited edition parfum).
Of course, In Bloom is available exclusively through Avon Representatives nationwide.
