Avon continues to form re-energize its brand through partnerships with female celebrities; this time around, it’s Fergie.
The singer/songwriter/fashion designer/actress will collaborate with the brand on a fragrance.
According to Avon, the scent will embody “her unique character and appeal.”
No name for the fragrance has yet been released; however, we’re told it will launch globally in August 2010 and in the U.S. in November 2010. Of course, it will be available exclusively through Avon Representatives worldwide.
Fergie will make her first appearance on behalf of Avon October 27 at the upcoming Avon Foundation for Women Annual Gala Event in New York City. She’s also slated to perform at that gathering.
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