We all saw Good Morning America’s Robin Roberts wearing J.Crew on the Oscars red carpet.
But what many people didn’t know is that without Suze Yalof Schwartz, Executive Fashion Editor-at-Large of Glamour magazine, it probably wouldn’t have come off.
Apparently, Schwartz introduced Roberts to J.Crew’s Creative Director, Jenna Lyons who then took both of them to the New York Headquarters to meet up with the J.Crew design team.
That’s when they selected a possible red carpet look for the TV host.
You may have seen a little bit of it GMA, with viewers ultimately voting on what Roberts would wear.
We’re told that the “Gracie” gown in Fresh Tangerine was made especially for her and more than likely, won’t be available mass market.
However, the color is part of the fall 2009 Collection.
Shop J.Crew’s more formal looks.