Gap Announces MAJOR Design Partnership

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I almost died when I heard of what has to be the biggest Gap design partnership today!

The popular retailer has signed on to create gowns with Alexander Wang, Rodarte, Sophie Theallet and Thakoon!

And I’m even more excited to hear about who will be wearing them at the Costume Institute Benefit Gala. Alexander Wang will dress M.I.A. and Zoe Kravitz; Thakoon will dress Kerry Washington and Riley Keough; Jessica Alba and Vera Farmiga will don gowns by Sophie Theallet; and Rodarte will dress Kirsten Dunst and Jamie Bochert.

The new initiative is part of Gap’s support of The Metropolitan Museum of Art’s Spring 2010 Costume Institute exhibition: American Woman: Fashioning a National Identity. It runs May 5 – August 15, 2010.

Beginning May 5, all the dresses will be displayed at Gap’s rotating pop-up shop at 680 Fifth Avenue at 54th Street in New York City for one month. They will all be available in a silent auction at www.gap.com/gownauction. All proceeds will be donated by Gap to The Metropolitan Museum of Art in support of The Costume Institute.

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