Major Beauty Brands Acquire Smashbox, Essie

Today, beauty media outlets buzzed about the newest acquisition in that market.

Estée Lauder has closed a deal in which they will buy Smashbox Beauty Cosmetics, Inc. The acquisition is expected to close in July 2010, subject to certain closing conditions, including regulatory approval, a release issued today said.

Just last month, L’Oréal USA announced that it would acquire Essie Cosmetics, the nail color company founded by Essie Weingarten in 1981.

The purchase price of neither transaction was disclosed.

Share

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s