What will Heidi Montag not try?
After a dismal fashion design career launch and an attempt at becoming a recording artist, Heidi Montag is making a foray into food.
VH1 has announced that she will star in a new reality series (working title, Famous Food) due for a launch this fall.
The show gives seven celebrities the chance to turn one of The Dolce Group’s West Hollywood, CA properties into a flourishing and fully-operating restaurant.
Other cast members joining Heidi in the reality show are DJ Paul and Juicy “J” from Three 6 Mafia Ashley Dupre and Vincent Patore of “The Sopranos.”
Expect to see them taking on tasks like renovating the restaurant space, agreeing on a restaurant concept, creating marketing plans, crafting a menu, hiring the staff and eventually, ensuring a flawless grand-opening.
The winner will ultimately be awarded a partnership stake in the restaurant. The losers will leave with nothing.
Let’s hope this Heidi has better luck this time than she did with the clothing line and singing career.