Although it advertised a product designed for men, tomorrow at the water cooler, quite a few ladies might be talking about H&M’s Super Bowl ad.

The retailer’s spot, starring David Beckham in his new Bodywear collection, aired during the 2nd quarter of the game. In just 30 seconds, viewers got a great glimpse of the footballer sporting various pieces from the new line, priced from US$ 12.95

Check it out.