Inside Rihanna’s Armani Campaign

No doubt one of Rihanna’s most anticipated campaigns, images of the singer’s second season of ads for Armani Jeans and Emporio Armani Underwear have been released.

The photos, shot in black and white in Dublin by Mert & Marcus Piggott, featured pieces like striped short denim shorts, lacy underthings, feminine camisoles, and impeccably sexy jeans.

Check them out.

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Rihanna Signs on with Armani

Just after midday Monday, Giorgio Armani announced that Rihanna is the new global face for two of its leading brands.

The Barbadian singer will represent Emporio Armani Underwear and Armani Jeans from autumn/winter 2011-2012.

She joins celebs like Cristiano Ronaldo and Victoria Beckham, who represent the Emporio Armani globally.

Go, Rih!

Giorgio Armani Takes The Boring Out of Beige

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If there is one lesson to be learned from Tuesday’s Giorgio Armani Privé Haute Couture fashion show, it is this: Beige doesn’t always mean blasé.

Giorgio Armani created stunning looks out of every imaginable shade in the color family for the Fall/Winter 2010/2011 collection.

The result? A beautiful mishmash of typically boring colors and the perfect blend of structured and soft.

Read more to view the full gallery.

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Armani Unveils Underwear Campaign Images of Cristiano Ronaldo

As the world loses its mind over the global wonder that is the FIFA World Cup, Armani has added fuel to the fire.

The fashion house revealed today new images of Cristiano Ronaldo from the newest Emporio Armani Underwear and Armani Jeans advertising campaign. And we approve!

Look for the Real Madrid / Portuguese footballer online, on billboards and in major print publications starting in July.

Meanwhile, click here for a sneak peek. Or read more to check out the vid of behind-the-scenes footage from Ronaldo’s prep for the Summer 2010 collection.

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Alicia Keys Gets Armani Love on Tour

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Yesterday, we got a closer look at the wardrobe Armani has been creating for Lady Gaga.

But who knew Giorgio Armani was dressing Alicia Keys, too?

The designer has designed a custom wardrobe for his friend, Alicia Keys, for The Element of Freedom European tour. This follows his collaboration with the singer for last year’s “I Am” tour.

The wardrobe for the current tour, which runs until June, is a fascinating combination of leather, Swarovski crystals, metal elements and sequins.

Check out the sketches here.

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