For 40 years, Maybelline Great Lash has been a cosmetic staple for women the world over.
Nearly 20 million pieces are sold annually and celebs like Mary J. Blige, Selena Gomez, Kate Beckinsale, Kim Kardashian, Chloe Sevigny and Nicole Richie (the list goes on!) are part of the pink and green tube’s fandom.
To celebrate its 40th anniversary, the brand has tapped designers Max Azria, Tracy Reese and Vivienne Tam to create limited-edition packaging.
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