Three Years of Threads for Footballers

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If you call football “soccer,” it’s you probably won’t care much for this post.

However, if you’re a die-hard fan with a soft spot for fashion, you may want to read on.

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Armani Unveils Underwear Campaign Images of Cristiano Ronaldo

As the world loses its mind over the global wonder that is the FIFA World Cup, Armani has added fuel to the fire.

The fashion house revealed today new images of Cristiano Ronaldo from the newest Emporio Armani Underwear and Armani Jeans advertising campaign. And we approve!

Look for the Real Madrid / Portuguese footballer online, on billboards and in major print publications starting in July.

Meanwhile, click here for a sneak peek. Or read more to check out the vid of behind-the-scenes footage from Ronaldo’s prep for the Summer 2010 collection.

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Soccer Meets Star Wars in adidas Video

I’m no soccer fan but I figured it would be a neat idea to post this video for supporters of the sport–and Star Wars.

It’s actually the brainchild of adidas–a recreation of the famous “Cantina scene” in the box office hit. The video stars David Beckham, Snoop Dogg, Ciara, Noel Gallagher, Daft Punk and the godfather of German soccer, Franz Beckenbauer, who meet up with Han Solo, Chewbacca, C-3P0 and Obi-Wan Kenobi in the actual scenes of the acclaimed film.

An edited Cantina spot will air during the much-anticipated US vs. UK World Cup match on June 12, but I’m happy to share the extended version here. Enjoy!

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Louis Vuitton Fills Order for FIFA World Cup

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I had no interest in soccer–until now.

Why? Because as the world prepares for 2010 FIFA World Cup South Africa, Louis Vuitton has gotten into the mix.

This week, the company respected for its craftsmanship worldwide,  unveiled the special order travel case it has created to hold the solid 18-carat gold FIFA World Cup Trophy. Naomi Campbell was in attendance at the press presentation, which was held at the Louis Vuitton headquarters in Paris.

Like all Louis Vuitton special orders, the travel case was handmade at the company’s original workshop in Asnières.

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Nike Launches Pink Football Boot

 

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Loooooves it!

Nike has made a mega bold designing move.

They’ve launched a pink football (soccer) boot, called Nike MERCURIAL VAPOR IV.

The ad campaign to promote the new collection features France attacking midfielder Franck Ribery wearing the pretty pink pair.

According to Nike, “It’s decidedly PINK – a colour not usually seen on the pitch and one that demands its wearer to be lightning fast.”

Any man who wears this pair of boots gets my respect.

No doubt about it.

If you’d like to check them out more closely, visit Nikefootball.com for more information.