Love It or Leave It? Sonia Rykiel pour H&M

When part two of Sonia Rykiel’s collaboration with H&M hits stores Sunday, it will be all knitwear.

Building on the recent Rykiel lingerie collection, this newest offering packs a punch of brilliant color and is inspired by Parisian joie de vivre, according to H&M.

The collection also helps a worldwide cause with its Sonia Rykiel pour H&M bag. Part of the proceeds from each sale will go directly to UNICEF’s “All for Children” project.

Sonia Rykiel Heats up the 2009 Holiday Season for H&M


First Matthew Williamson, Jimmy Choo, now Sonia Rykiel, who will be the next guest designer at H&M for winter 2009 and spring 2010.

This marks the first time that H&M has extended its designer collaboration to the world of lingerie and related accessories for women, with exclusive pieces to be launched in-store on December 5, 2009.

The collection will be launched in 1,500 H&M stores worldwide and at the same time, Sonia Rykiel will make this lingerie collection available in Sonia Rykiel’s major boutiques around the world – another first for H&M.

But wait, there’s more!

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