SpongeBob Squarepants Hits Zales Stores

Here’s some news for SpongeBob SquarePants fans out there!

Starting today,  December 8, you’ll find the popular T.V. character in Zales jewelry stores, thanks to a Simmons Jewelry Co. and Nickolodeon partnership.

The launch of SpongeBob SquarePants fine jewelry comes on the heels of the icon’s 10th anniversary.

The collection, including rings, necklaces, dog tags and earrings, is crafted from sterling silver and Swarovski crystals.

Price points range from $95-$350.

For more deets, visit www.SpongeBobjewelry.com.

SquareButt by The Second


I never knew there were sooo many SpongeBob SquarePants adult fans.

But whenever the show is on, my Twitter blows up with tweets from SquareButt fanatics.

If you identify, this post is for you!

Nickelodeon/Viacom Consumer Products and fashion design brand Nooka Inc. have partnered to create a line of limited-edition, high-end wristwatches inspired by SpongeBob SquarePants.

The watches will retail at $170 and $275.

In honor of the pop-culture icon’s 10th anniversary celebration this year, Nooka has created two limited-edition timepieces featuring graphics and colors inspired by SpongeBob and “Bikini Bottom,” with additional collaborations to be released throughout 2009 and 2010.

A little tidbit: The number of SpongeBob SquarePants adult viewers have increased by 121% since the premiere of the show in July 1999.

It’s SpongeBob…In Diamonds!!!


Russell Simmons is launching a pretty interesting collection.

It’s SpongeBob SquarePants in bling!

Word on the streets is that Simmons Jewelry Co. and Nickelodeon are creating a fine-jewelry and watch line -all inspired by SpongeBob.

Apparently, it’s been 10 years since the cartoon character has been around–and this is how they’re commemorating it.

The entire retail collection will be made of enamel, gold, silver, and diamonds under Simmons’ design direction.

I hope this goes well for ya, Russell!