Preview :: Rachel Roy Spring 2010 at Macy’s

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Rachel Roy, who’s becoming a definite favorite for many fashion-forward women, has created the Rachel Roy line as the younger sister of her designer brand.

Available at Macy’s, it’s fresh, glam and youthful, ranges from $29 to $299, and includes sportswear, footwear, jewelry and handbags.

And if  you’re a double-R fan and happen to be in Atlanta two weekends from now, consider yourself très lucky. Rachel Roy will be hosting a special fashion event there to introduce the new collection at Macy’s, Lenox Square Mall on Saturday, May 8, 2010 at 2 p.m.

The department store says you can expect “a vibrant, fashion-filled afternoon,” with music and hors d’oeuvres. Plus, you’ll have the chance to receive a signed copy of the Rachel Rachel Roy Spring 2010 Collection Look Book and a special gift with a Rachel Rachel Roy purchase of $100 or more.

Read more for a sneak peek of the collection.

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MAC Locked In for NY Fashion Week

M*A*C COSMETICS PARTNERSHIP

Mazdack Rassi, Founder and Creative Director, Milk Studios; Gordon Espinet, Vice President, Global Makeup Artistry, M*A*C Cosmetics; John Demsey, Group President, The Estee Lauder Companies unveil M*A*C’s partnership with Milk for New York Fashion Week Spring 2010 season.

M*A*C is going in for New York Fashion Week!

The event, which runs September 10-17 this year, will see the cosmetics brand hosting a series of runway shows, presentations and special events at Milk Studios.

Already confirmed as participants in the runway shows, presentations, creative projects, or special events, are: Adam Lippes, Alexander Wang, Altuzarra, Band of Outsiders, Barbara Tfank, Costello Tagliapietra, Erin Fetherston, Pamela Love, Peter Som, Preen, Proenza Schouler, Temperley London and threeASFOUR.

September’s New York Fashion Week will showcase looks for the Spring 2010 season.