Diddy’s Colorful Summer Affair

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Nothing about Diddy should surprise us anymore, including his newly formed partnership with candy brand, M&M’s.

The business mogul / music superstar will produce a special M&M’s Color Party in NYC this summer, allowing one M&M’s-loving American and 20 friends to have the experience of a lifetime.

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Macy’s Launches SATC2-Inspired Girls Weekend

The world has officially gone Sex And The City 2 crazy! Just when we thought we’d seen the end of all SATC2 sweepstakes and promotions, Macy’s has pulled another one out the bag.

They’ll launch Macy’s Girls Weekend May 20-23, 2010, with loads of in-store events and offers, which I’m excited about.

The mother of all their promotional activity is the SATC sweepstakes, one of which will send a winner and three guests to the movie’s premiere at Radio City Music Hall. Enter to win exclusively on macys.com from May 4-11, 2010. The winner will be chosen on May 14. The second sweepstakes, running May 4-23, 2010, gives fans and customers the chance to win an exotic trip for four to Marrakesh – a vacation inspired by a trip the girls take in the new movie.

Here’s the full calendar of other SATC2 in-store activity:

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SKYY Vodka Celebrates Sex and The City 2 with Sweepstakes

Recently, I shared what I thought were some of the coolest SATC 2 promotions around town. But today, I discovered one more that I have to tell you about.

In case you haven’t noticed, SKYY Vodka is the official spirit partner of “Sex and the City 2.”

And they have announced some pretty exciting promotions, including a fashion consultation with Patricia Field and advance screenings–one of which is hosted by Mr. Big (legally known as Chris Noth). In addition, there’s a new limited-edition SKYY Vodka bottle and glam cocktails in the mix.

Read more for full details on how you can win.

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BCBG Launches Prom Promotion

Teenagers just about everywhere are getting sweaty palms about prom.

They’ll be happy to know that BCBGMAXAZRIA has launched a pretty cool contest, which will leave a few lucky people very little to worry about.

The winner goes home with prom dresses for herself and two friends and a private in-store event with a stylist and photog.

And just for entering, everyone gets a free gift from Stila cosmetics.

Enter now.

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